Magic Bullet vs Ninja Professional Plus with Auto-iQ (BN701)

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Quick verdict

Ninja Professional Plus with Auto-iQ (BN701) edges it overall, winning 3 of 4 rating categories. Magic Bullet is cheaper to start ($40 vs $120).

Choose Magic Bullet if…

You’re occasional, simple smoothies on a tiny budget. The original mini blender. Fine for soft fruit, yogurt and milk, but its small motor struggles with lots of frozen fruit, ice and leafy greens.

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Choose Ninja Professional Plus with Auto-iQ (BN701) if…

You’re one-touch smoothie programs at a mid-range price. More power than the BL610 plus Auto-iQ programs that pulse and pause for you: press “smoothie” and walk away. Smoother results with greens than cheaper Ninjas.

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Side by side

Magic BulletNinja Professional Plus with Auto-iQ (BN701)
Our rating3.6/54.5/5
Smoothness (greens & seeds)3/54.1/5
Frozen fruit & ice2.8/54.7/5
Ease of use & cleaning4.5/54.5/5
Value4/54.6/5
Typical price$40$120
TypePersonalFull-size
Power250 W1,400 W
CapacitySmall cups (about 18 oz tall cup)72 oz
TamperNoNo
Dishwasher-safeYes (cups, top rack)Yes
Warranty1 year1 year
Best forOccasional, simple smoothies on a tiny budgetOne-touch smoothie programs at a mid-range price

Magic Bullet: pros & cons

  • Cheapest way to make a smoothie
  • Tiny
  • Comes with several cups and lids
  • Weak with ice and frozen fruit
  • Gritty with greens
  • Motor can overheat on long blends

Read the full Magic Bullet review

Ninja Professional Plus with Auto-iQ (BN701): pros & cons

  • Auto-iQ smoothie and frozen drink programs
  • Stronger motor than entry Ninjas
  • Big pitcher, dishwasher-safe
  • Still not Vitamix-smooth with fibrous greens
  • Loud
  • Short warranty

Read the full Ninja Professional Plus with Auto-iQ (BN701) review